At 20, I co-founded iProv, a marketing agency, with my brother RJ. To sharpen our business skills, we both became attorneys. Today, iProv thrives under a talented leadership team, and I now serve as general counsel. As managing partner of The Martino Law Firm, I actively oversee the portfolio of businesses we’ve built over the past 23 years.
As an entrepreneur, I saw a need among business owners for part-time legal counsel. This inspired me to create HERE24, which provides fractional general counsel services for a flat fee.
After decades in business, navigating market fluctuations like the Great Recession of 2008, managing personnel turnover and maintaining work/life balance are ongoing challenges that business owners like me continually navigate.
Legal counsel plays a supportive role, and lawyers aren’t trying to create unnecessary bottlenecks. It’s about strategic navigation. We’re like legal architects, designing structures that withstand challenges and fuel growth.
