TRIVIA Marketing is a 27-year-old company that helps companies get noticed. We imprint promotional products with company logos and marketing messages. WEAR LUCK is a product of TRIVIA Marketing. We challenged ourselves to use our own marketing advice to market a product so we know we are giving clients beneficial advice. WEAR LUCK is an inspirational clothing line that reminds people to make a small step toward their goal each day.

pressing questions

Best moment of your career so far?

The day WEAR LUCK was on “Good Morning America Deals & Steals!” In one day, we sold almost 10,000 “I Will” shirts to help people remember their goals.

Favorite part of living in Little Rock?

Little Rock is a great place to do business. It’s a community that still values relationships. Shhhh … don’t tell anyone … the scenery is amazing, too!

How do you define success?

Rather than winning awards, at TRIVIA Marketing, we put ourselves in our client’s shoes, to see if we could successfully market a product. I’m proud to say, WEAR LUCK is selling well online and in boutiques across the U.S.

I wish I knew how to __________.

Sew. I can conceptualize something, and I wish I knew the art of pattern making and sewing. It’s kinda like singing … I’m not even going to try.

If you could have lunch with any woman, who would it be and what would you order?

Coco Chanel. The difference in taking a product to market in her era as compared to today would be so interesting. Her marketing avenues were probably only radio, newspaper and fashion shows.

What is the most rewarding part of your job?

Making people happy, one shirt at a time. We surprise random people with a WEAR LUCK shirt and hear what is going on in their lives. I’m always amazed at what people are doing for others and for their community.

Best advice you’ve ever received?

“Treat others the way you would like to be treated.” At TRIVIA Marketing and WEAR LUCK, we connect with people locally and across the U.S. We advise each person as if it’s our own money.

Who is your role model?

My husband, Stan. He works so hard and has such a vast storehouse of knowledge, from real estate and manufacturing, to cost analysis and forecasting ... and he makes it look so easy.

It's all in the details...

Neighborhood you live in

Hometown

St. Louis, Missouri

Last good read

“Power Play” by Catherine Coulter

Favorite Food

Homemade BBQ burger with tons of sauce

Favorite Lunch Spot

Big Orange

First thing you do at the office each morning

Check to see if anyone needs my help

Last splurge

Gucci purse in Italy

Hobbies

Tennis and shopping with my daughter

Dream Vacation

Three weeks in Italy

Favorite Song

"Yeah" by Usher

Michelle is just one woman to watch in 2015

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Little Rock Soirée celebrates the nonprofits, culture and style of Arkansas’ capital city. Find us in print monthly and online daily.

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Little Rock Soirée prints 20,000 copies each month, distributing them to ensure the magazine reaches the most affluent consumers in the city. In each issue, Soirée features Little Rock residents leading the pack in the arts, business, fashion and philanthropy. We also bring our readers the best of Little Rock's cultural offerings, cuisine, events, party photos and attractions, both in print and in our daily enewsletter with exclusive online content.
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women to watch 2015

Michelle Hastings

Ringleader

WEAR LUCK/TRIVIA Marketing

women to watch 2015

Michelle Hastings

Ringleader

WEAR LUCK/TRIVIA Marketing

pressing questions