Natalie Madison of Natalie Madison Artisan Cakes has a new venture underway. Art Is In Cakes is Little Rock's newest cake decorating and baking supply store. The new store supplies the tools needed to bake masterful baked goods and offers classes to up your baking game.
A grand opening event is scheduled for tonight, Feb. 16, from 4:30 - 6:30 p.m. Dessert-minded folk are invited to tour the new store. They'll also be treated to live demonstrations by the knowledgeable staff.
Recently, Natalie Madison has chosen to diversify her existing custom wedding cake shop and rebrand by adding the store to her repertoire. The store will be a one-stop shop for anyone looking to create a "Great British Baking Show"-worthy concoction.
"We offer cake pans, boxes, food coloring, flavorings and cupcake picks," Madison said in a press release. "We have an amazing rainbow wall of sprinkles and edible glitters. We have the largest assortment of cookie cutters in the state."
Madison and her team are also in the process of completing their website, where the majority of products will be available online. In addition to being a baking supply store, Art Is In Cakes offers classes to show you how to use the tools. A few of the upcoming classes include a French macaron class, chocolate truffles class and plenty of cake decorating classes.
Classes range from teaching the fundamentals to advanced skills. The most popular classes have been the Friday Fri-Yay BYOB classes for adults who want to let loose and have some fun.
When classes aren’t in session, the classroom doubles as a party room. The store provides the cake and buttercreams, and a decorator helps partygoers complete their cake design or cupcakes.
"The kiddos love it," Madison said. "But the room isn’t just for kids' parties. We also cater to gender reveals, team building and bridal party events. The clients have the option of having a fully decorated cake ready to go, or to have a more hands-on experience by finishing the details with the help of their decorator."