I am a partner at Impact Management Group and serve as the executive director of Arkansans for Improving Maternal Health. These roles allow me to blend strategic expertise with personal passion to improve public policy and the lives of families across Arkansas.
WOMEN TO WATCH
2025Ashley Bearden Campbell
Partner | Executive Director
Impact Management Group | Arkansans for Improving Maternal Health

PRESSING QUESTIONS
What I learned from my first job
Working in customer service at 16 taught me the power of communication, the complexity of small business and the value of learning from both leadership and my peers.
How I knew this was my passion
After my own high-risk pregnancy, I saw the gaps in our system and knew I had to use my background in advocacy to be part of the solution.
The first thing I do to course-correct when I hit a wall
Write it all down. Getting the clutter out of my head helps me spot patterns, reset perspective and map out a clearer next move.
A skill I never expected to need in this field
Emotional intelligence.The most effective lobbyists aren’t the loudest, they’re the most trusted, with the instincts and relationships to know when to push, when to pause and how to read the room.






